Categories

Tech Provider of the Year

Description

The rapid pace of change in media over the last year can be largely attributed to the support provided by technology products and services. The intersection of media and tech has brought about innovative editorial products, commercial efficiencies and automation.

This award recognises the industry’s best third-party tech providers and will honour innovative products which deliver ROI and end-to-end quality in user experience and customer service.

Questions

  1. Product or entry name
  2. Partners or agencies involved
  3. Please describe your company and the industry that you serve
  4. Describe what solution your tech provides for the media industry
  5. Explain in detail how the product or service delivers value to clients, in terms of commercial and editorial benefit, with reference to real world examples where possible.
  6. Describe results , impact on business, and ROI for clients

Supporting materials

Client testimonials
Visual evidence supporting your entries (up to five examples)

 

Media Brand of the Year

Description

This award will honour the most innovative and exciting media brand of the year, awarding bravery, editorial innovation and the most strategically sound, and forward thinking brand in the industry.

This award is open to all media brands and titles. Judges will make the award to the brand which demonstrates clarity of strategy with demonstrable achievement against growth metrics, innovation in editorial output and commercial excellence.

Questions

  1. Brand, title or entry name
  2. Parent company, if applicable, and partners or agencies involved
  3. Please describe your company and the industry that you serve
  4. Provide a brief history of the brand or title, and brief summary of growth metrics
  5. Describe any challenges the team had to overcome
  6. Explain the business model and it meets the needs of stakeholders and users
  7. Describe why you should be the media brand of the year

Supporting materials

Up to 3 examples which support your entry demonstrating the brand strategy
The URL for the brand where relevant
Links and access to (where relevant) platforms which demonstrate the brand strategy

 

Media Company of the Year

Description

The challenges in the current media landscape are significant, yet many are succeeding in editorial excellence, innovative tech inclusion and commercial longevity. Most of all, the disruption by content and distribution at scale has pushed media companies to evolve in line with user expectations and to include consumer centric metrics into their base commercial strategy.

This award honours the best company in the industry, which embraces industry challenges, whilst maintaining excellence in product strategy, technological innovation, a strong editorial voice and sound commercial proposition.

This award is open to all media companies.

Questions

  1. Company or entry name
  2. If applicable, partners or agencies involved
  3. Please describe your company and the industry that you serve
  4. Provide a brief history of the company, and brief summary of business model
  5. Describe any challenges the company had to overcome
  6. Explain the growth strategy and it meets the needs of stakeholders and users
  7. Describe why you should be the media company of the year

Supporting materials

Up to 3 examples which support your entry demonstrating the company strategy
Links and access to (where relevant) platforms which demonstrate the company strategy

 

Video Project of the Year

Description

Video is everywhere and with tech accelerating the capabilities, reach and potential of video format, there has never been a more exciting time for publishers to engage in this part of the visual economy.

This award recognises the very best of video content across any platform, medium, device or format. The judges will be looking for video which displays high-levels of creativity, quality and which has delivered on its commercial proposition.

Questions

  1. Project or entry name
  2. Partners or agencies involved
  3. Please describe your company and the industry that you serve
  4. Describe what the video project hoped to achieve
  5. Describe any challenges the team had to overcome
  6. Describe results , impact on business, and ROI

Supporting materials

Please provide a link to the video itself or up to 4 examples from the video series, if applicable

 

Digital Product of the Year

Description

Digital transformation has kicked into high gear with mobile consumption overtaking desktop in the UK, presenting an exciting set of opportunities to the publishing industry.

This award recognizes excellence in the development of digital products, whether website, apps or mobile offerings, or any other digital format.  The judges will award products with clear evidence of user value and competitive market performance, innovation in the user interface, product packaging and user experience.

Questions

  1. Product or entry name
  2. Partners or agencies involved
  3. Please describe your company and the industry that you serve
  4. Describe the aims of the product and what the success metrics are
  5. Describe any challenges the team had to overcome
  6. Describe results , impact on business, and ROI

Supporting materials

Please submit up to 3 examples which support your entry (e.g. screenshots, access to premium products)

 

Print Product of the Year

Description

Despite digital transformation of media taking centre stage, print media has made a noteworthy comeback with organisations viewing their product strategy holistically, and planning their editorial and commercial strategy against this approach. The competitiveness with digital has necessitated innovation in format and execution, and truly understanding the user experience.

This award recognises innovation, creativity and commercial excellence in print media, including creativity in format and execution, and which deliver on a commercial goal.

Questions

  1. Product or entry name
  2. Partners or agencies involved
  3. Please describe your company and the industry that you serve
  4. Describe the aims of the product and what the success metrics are
  5. Describe any challenges the team had to overcome
  6. Describe results , impact on business, and ROI

Supporting materials

Please submit 4 printed copies of at least two separate editions published in the last twelve months, as well as two entire pdf versions of the same editions.

 

Event of the Year

Description

Live events have become an extension of brand strategy for many publishers and with a crowded market place publishers are becoming increasingly innovative as far as format, topic and delivery, delivering high customer value and great commercial yield.

This award recognises innovation, creativity and commercial excellence in live events, including creativity in format and execution, and which deliver on a commercial goal.

Questions

  1. Event or entry name
  2. Partners or agencies involved
  3. Please describe your company and the industry that you serve
  4. Describe the event, format, audience and brief history
  5. Describe any challenges the team had to overcome
  6. Describe results , impact on business, and ROI

Supporting materials

Please submit a URL of the event
Please submit up to 3 videos
Please submit any client and/or sponsor testimonials

 

Launch of the Year

Description

Media owners constantly have to revise their product mix to keep users engaged and to keep up with the rapid pace of growth in the industry. This means different things to different organisations, but the goal remains - to keep ahead of the curve and deliver innovation for users and clients.

This award recognises the best in launch in 2016 on any platform, in any format, whether standalone or as a complement to an existing product or product mix. The judges will make the award based on the commercial objective of the launch, progress made, quality, innovation and pushing the boundaries.

Questions

  1. Product or entry name
  2. Partners or agencies involved
  3. Please describe your company and the industry that you serve
  4. Describe what the campaign or platform hoped to achieve
  5. Describe any challenges the team had to overcome
  6. Describe results , impact on business, and ROI

Supporting materials

If your entry is a print product:  Please submit 4 printed copies of at least two separate editions published in the preceding year, as well as two entire pdf versions of the same editions.

If your entry is a mobile product: Please submit a URL, app store download code or subscription code, whichever is appropriate for our judges to see the product in action. Screenshots can be submitted, but are optional.

If your entry is a website: Please submit your URL and if appropriate a temporary subscription code, if applicable. Screenshots can be submitted but are optional.

If your product is an event please tell us what the revenue/profit and delegate target was, whether you met or exceeded those targets, as well as the budget for the event.

For any other product, if applicable, submit up to 3 examples which support your entry.

 

Content Studio of the Year

Description

Native is not new, however recognising this as an integral part of your advertising offering, media organisations are bringing these skills in-house and developing innovative new formats to improve user engagement and experience around advertising.

This award recognises excellence in the consistent creation and distribution of compelling content on behalf of clients, which engages users, provides measurable ROI and delivers on brand for both client and publisher.

Questions

  1. Studio or entry name
  2. Partners or agencies involves
  3. Please describe your company and the industry you serve
  4. Describe what the studio hoped to achieve
  5. Describe how the studio exists within the broader framework and commercial objectives of the organisation
  6. Describe any challenges the team had to overcome
  7. Describe results, impact on business, and ROI

Supporting materials

Please include up to 3 examples which demonstrate how the studio has delivered on objectives

 

Commercial Campaign of the Year

Description

The industry has by-and-large transitioned as a collective to include new advertising formats and consultative selling as media owners are tackling increasingly complex client relationships. In order to meet commercial objectives, teams are stepping up their creativity and using audience development expertise to include new formats and platforms. 

This award honours the most sophisticated, creative and effective commercial campaign of the year, and which deliver on commercial objectives for clients through medium of delivery, concept and audience engagement.

Questions

  1. Campaign or entry name
  2. Partners or agencies involved
  3. Please describe your company and the industry that you serve
  4. Describe what the campaign hoped to achieve
  5. Describe any challenges the team had to overcome
  6. Describe results , impact on business, and ROI

Supporting materials

Where relevant please submit up to 3 examples which elaborate on the campaign outlined in your entry

 

Editorial Campaign of the Year

Description

Editorial campaigns across media are as diverse as they are creative, from social awareness campaigns to pop-up properties. Increasingly, maintaining a unique editorial narrative and staying true to brand has delivered innovative, high-quality and well-executed campaigns which deliver a real impact for the target audiences and which raise the bar for journalism in the UK.

This award honours excellence in innovative, effective and unique editorial campaigns which provide tangible impact on target audience and which push the boundaries of modern journalism.

Questions

  1. Campaign or entry name
  2. Partners or agencies involved
  3. Please describe your company and the industry that you serve
  4. Describe what the campaign hoped to achieve
  5. Describe any challenges the team had to overcome
  6. Describe results , impact on business, and ROI

Supporting materials

Where relevant please submit up to 3 examples which elaborate on the campaign outlined in your entry

 

Best Commercial Use of Data

Description

Data is arguably one of the central growth drivers in media, with technology and digital products becoming more sophisticated, using data to drive your commercial and editorial strategies has never been more important. The principle is simple – give users what they want. 

This award recognises excellence in the commercial use of data which delivers on user insight and impact, effectiveness of application and which has significantly contributed to one area of or the business as a whole.

Questions

  1. Project or entry name
  2. Partners or agencies involved
  3. Please describe your company and the industry that you serve
  4. Describe the project, commercial function behind it and how it was delivered
  5. Describe any challenges the team had to overcome
  6. Describe results , impact on business, and new insights gained

Supporting materials

Where relevant please submit up to 3 examples which elaborate on the project outlined in your entry

 

Content Team of the Year

Description

There has never been a more vibrant time for content teams, with content creators needing to be diverse and agile in order to make content travel across platforms, fit for purpose and with a sharp focus on maintaining quality.

This award recognises excellence and innovation in the creation and promotion of content cross-platform including the use of new distribution channels and social media, and forward-thinking editorial premise which places users at its core. 

Questions

  1. Team, company or entry name
  2. Describe the makeup and responsibility of the team within the organisation
  3. Describe the team’s aims and objectives, both in the short and medium term
  4. Describe any challenges the team had to overcome
  5. Explain in detail how the team delivers quality content to its target audience, outlining how it uses a cross platform strategy to meet commercial objectives
  6. Please describe how innovation has factored into the team objective and results for the past year.

Supporting materials

Please provide up to 3 examples which demonstrate the quality and innovation of the team

 

Marketing Team of the Year

Description

The role of marketing is one of the fastest evolving functions in media and with more platforms to deliver on, and the role of content changing, marketing teams consistently deliver high-performance and innovative strategies to deliver on KPIs.

This award recognises excellence and innovation in marketing strategy, practice and delivery, and is open to all media marketing teams. The judges will award innovation, development year-on-year, delivery on targets and a sharp focus on delivering on brand.

Questions

  1. Team, company or entry name
  2. Describe the makeup and responsibility of the team within the organisation
  3. Describe the team’s aims and objectives, both in the short and medium term
  4. Describe any challenges the team had to overcome
  5. Explain in detail how the team met its targets and drove value back to the company
  6. Please describe how innovation has factored into the team objective and results for the past year.

Supporting materials

Please provide up to 3 examples which demonstrate the quality and innovation of the team

 

Sales Team of the Year

Description

The face of media sales has changed drastically with the evolution of advertising and the rise of consumer revenue, meaning that teams are rapidly evolving to include creative and consultative solutions which consider multi-platform solutions to meet clients’ needs.  

This award recognises the very best in industry sales teams and will honour teams who have a history of excellence in customer service, year-on-year growth, a commitment to exceeding commercial targets and evidence of great teamwork.

Questions

  1. Team, company or entry name
  2. Describe the makeup and responsibility of the team within the organisation
  3. Describe the team’s aims and objectives, both in the short and medium term
  4. Describe any challenges the team had to overcome
  5. Explain in detail how the team met its targets and drove value back to the company
  6. Please describe how innovation has factored into the team objective and results for the past year.

Supporting materials

Please provide up to 3 examples which demonstrate the quality and innovation of the team
If possible, please share growth statistics in sales performance for the preceeding financial year. These will not be made public and will not appear on TheMediaBriefing.com without prior persmission.

 

Rising Star Award

Description

The new generation of ‘digital natives’ have arrived, this award is for the most promising and talented media professional who is making waves within the industry through innovative, critical rethinking of traditional strategies.

The judges will honour an outstanding individual who has made a clear impact on their business and added significant value through their input.

Questions

  1. Name of the person being entered and job title
  2. Description of their role and responsibilities
  3. Explain how the nominee is excelling in their current work, with reference to real examples, adding details of intelligent thinking, bold actions and tangible results

Supporting materials

If the person being entered is mainly editorial - please submit up to three of each of the following (e.g. you may submit three newspaper articles and three online articles):

A - PDF files of newspaper or magazine article, or an entire edition, published in the preceding year. Print copies can be submitted but are optional.

B - URL or URLs of online content or videos. If the site is subscription-based please provide temporary access codes.

C - A mobile site or app - please submit a URL, app store download code or subscription code, whichever is appropriate for our judges to see the product in action - with instructions on how to access.

D - An event - please submit a main URL for the event or event series, as well as: up to three videos; up to three speaker slides, up to three audience testimonials and up to three sponsor/exhibitor testimonials .

F - Sales figures chart, monthly or yearly.

Alternatively, please submit up to 3 examples which elaborate on the excellence outlined in your entry.

 

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